Quick Reference: Timeline by Site Type
* These are developer timelines once content is provided. Client delays (content, approvals) are not included.
What Actually Takes Time
Most people assume the developer is the bottleneck. In practice, the most common causes of project delay are on the client side — not the developer's side.
Content collection
Text, images, logos, brand guidelines. Getting these from a client can take longer than the entire build. Content is almost always the #1 cause of delay.
Feedback rounds
Each round of revisions adds 2–5 days. Three rounds of back-and-forth can add 2 weeks to a project that should've taken one.
Domain and hosting setup
Transferring domains or setting up hosting credentials typically adds 1–3 days. Easy to avoid with good planning.
Third-party integrations
Payment gateways (PayFast), booking systems, CRMs — each integration has its own setup time and documentation to work through.
How to Get a Faster Build
The single most impactful thing you can do is arrive prepared. Here's what to have ready before your project starts:
- 1
All text content written
Service descriptions, About section, contact details, pricing (if displayed), FAQs. The more finalised the better.
- 2
Logo in vector format
SVG or AI file. If you only have a JPEG, that's fine — but it adds a step.
- 3
High-quality photos
Professional photography or licensed stock imagery. Avoid low-res phone photos on a main service site.
- 4
Examples of sites you like
Even just 2–3 URLs of websites whose style appeals to you saves multiple feedback rounds.
- 5
Domain and hosting access
If you already own a domain, have your registrar login ready. If not, we can handle this for you.
Red Flags in a Developer's Timeline
'I can build your 10-page e-commerce in 3 days'
This is either a template being renamed, or someone who will cut corners on quality, SEO, and testing.
'It'll be ready in 6 months'
For a standard small business site, this suggests poor capacity planning, inexperience, or an agency padding the timeline.
'We'll start the timeline when design is approved'
Reasonable — but make sure 'design approval' is defined clearly. Endless design loops kill projects.
No written scope or milestone dates
Without a written agreement on what's included and when it's due, timelines are meaningless.
What Hikari Labs' Timeline Looks Like
For a typical small business site, our process runs like this — assuming content is ready on day one:
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